[Federal Register Volume 60, Number 62 (Friday, March 31, 1995)] [Rules and Regulations] [Pages 16576-16579] From the Federal Register Online via the Government Publishing Office [www.gpo.gov] [FR Doc No: 95-7893] ----------------------------------------------------------------------- DEPARTMENT OF THE TREASURY Bureau of Alcohol, Tobacco and Firearms 27 CFR Part 9 [TD ATF-362; Re: Notice No. 802] RIN 1512-AA07 Cucamonga Valley Viticultural Area (94F-011P) AGENCY: Bureau of Alcohol, Tobacco and Firearms (ATF), Department of the Treasury. ACTION: Final rule, Treasury decision. ----------------------------------------------------------------------- SUMMARY: This final rule establishes a viticultural area in San Bernardino and Riverside Counties, California, to be known as ``Cucamonga Valley.'' The petition was filed by Gino L. Filippi of J. Filippi Vintage Co. on behalf of himself and other growers and wineries in the area. ATF believes that the establishment of viticultural areas and the subsequent use of viticultural area names as appellations of origin in wine labeling and advertising allows wineries to designate the specific areas where the grapes used to make the wine were grown and enables consumers to better identify the wines they purchase. EFFECTIVE DATE: May 1, 1995. FOR FURTHER INFORMATION CONTACT: Marjorie D. Ruhf, Wine, Beer and Spirits Regulations Branch, Bureau of Alcohol, Tobacco and Firearms, 650 Massachusetts Avenue, NW., Washington, DC 20226 (202-927-8230). SUPPLEMENTARY INFORMATION: Background On August 23, 1978, ATF published Treasury Decision ATF-53 (43 FR 37672, 54624) revising regulations in 27 CFR part 4. These regulations allow the establishment of definite American viticultural areas. The regulations also allow the name of an approved viticultural area to be used as an appellation of origin in the labeling and advertising of wine. On October 2, 1979, ATF published Treasury Decision ATF-60 (44 FR 56692) which added a new part 9 to 27 CFR, providing for the listing of approved American viticultural areas. Section 4.25a(e)(1), Title 27, CFR, defines an American viticultural area as a delimited grape-growing region distinguishable by geographical features, the boundaries of which have been delineated in subpart C of part 9. Section 4.25a(e)(2) outlines the procedure for proposing an American viticultural area. Any interested person may petition ATF to establish a grape-growing region as a viticultural area. The petition should include: (a) Evidence that the name of the proposed viticultural area is locally and/or nationally known as referring to the area specified in the petition; (b) Historical or current evidence that the boundaries of the viticultural area are as specified in the petition; (c) Evidence relating to the geographical features (climate, soil, elevation, physical features, etc.) which distinguish the viticultural features of the proposed area from surrounding areas; (d) A description of the specific boundaries of the viticultural area, based on features which can be found on United States Geological Survey (U.S.G.S.) maps of the largest applicable scale; and (e) A copy of the appropriate U.S.G.S. map(s) with the boundaries prominently marked. Petition ATF received a petition from Gino L. Filippi of J. Filippi Vintage Co. proposing to establish a viticultural area in San Bernardino and Riverside Counties, California, to be known as ``Cucamonga Valley.'' The viticultural area is located in southern California, about 45 miles east of the city of Los Angeles. It contains approximately 109,400 acres. The petitioner states that wine grapes, probably the mission variety, were first planted in the Cucamonga Valley in 1839 or 1840, ``undoubtedly one of the first large plantings of grapes in California.'' According to the petitioner the wine industry in the Cucamonga Valley grew during the late nineteenth and early twentieth centuries, reaching ``its peak in the 1940's and 1950's with over 60 wineries producing from approximately 35,000 acres.'' Today, there are five bonded wineries within the proposed area, and approximately 2,000 acres are planted to wine grapes. The petitioner notes ``the area's great history and heritage of wine growing and winemaking is truly more impressive than the number of acres currently farmed.'' The petition was also signed by Philo Biane of Rancho de Philo Winery, Rene Biane of Guasti Plaza, Don Galleano of Galleano Winery, Paul Hofer III of Hofer Ranch, LeAnn Smothers of the City of Rancho Cucamonga, and Jeff Wilson, of Inland Empire West Resource Conservation District. Notice of Proposed Rulemaking In response to Mr. Filippi's petition, ATF published a notice of proposed rulemaking, Notice No. 802, in the Federal Register on December 2, 1994 (59 FR 61853), proposing the establishment of the Cucamonga Valley viticultural area. The notice requested comments from all interested persons by January 31, 1995. Comments on Notice of Proposed Rulemaking ATF received 15 letters of comment and copies of several newspaper articles and a newspaper editorial concerning the proposal to establish the Cucamonga Valley viticultural area. All commenters expressed their support for establishing the Cucamonga Valley viticultural area as proposed in Notice No. 802. Commenters included growers and other local business owners, consumers, and government officials. The Honorable James L. Brulte, State Assembly Republican Leader, wrote to support recognition of Cucamonga Valley as a viticultural area. The Honorable Fred Aguiar, State Assemblyman for the Sixty-first assembly district, endorsed the establishment of Cucamonga Valley viticultural area and wrote further: Our region has a long and distinguished history in the winegrowing industry and it is highly appropriate that this area be recognized for such a distinction. The San Bernardino County Board of Supervisors adopted a resolution which read, in part, as follows: * * * RESOLVED that the Board of Supervisors of the County of San Bernardino, State of California, hereby recognizes the efforts of the local wineries and supports the designation of ``CUCAMONGA VALLEY'' in advertising and on the labels of wines produced in this vicinity. The Honorable William J. Alexander, Mayor of Rancho Cucamonga, wrote: I would like to express our support in establishing the Cucamonga Valley as a [[Page 16577]] viticulture area. The City of Rancho Cucamonga takes great pride in the fact that the grape vineyards and the wineries of our area contributed so much to the early history of the region. For this reason, a grape cluster has a prominent focus in both the City's seal and logo. Allyn B. Scheu of Scheu Manufacturing Company wrote that the designation ``will help consumers to identify the origins of the wines they buy and will recognize the Cucamonga area's rich heritage of wine production.'' Charles L. Keagle, a restauranteur, also supported the designation and wrote that ``the history of the area, America's first, goes back over 100 years.'' Columnist Garry Greenberg of the Victorville, California Daily Press, sent in a copy of his September 15, 1994 column which reported on the filing of the petition, and described the Cucamonga Valley area as ``the home of the largest winemaking industry in the world a century ago.'' Mr. Greenberg also sent in the text of a column which he planned to publish in January 1995, encouraging readers to write in support of the proposed area. The petitioner mailed in a clipping of an editorial from the Inland Valley Daily Bulletin of December 30, 1994, which concluded: There are 122 viticultural regions in the United States, and 69 of them are in California. The next one should be in California also, in the ``Cucamonga Valley.'' Evidence of Name Evidence that the name Cucamonga Valley is locally and/or nationally known as referring to the viticultural area includes: (a) Leon D. Adams, in The Wines of America, describes the Cucamonga Valley as follows: The Cucamonga Valley, forty-five miles east of Los Angeles, has grown the bulk of Southern California wine during the present century. The vineyard area extends from Ontario east to Fontana and from the base of the San Gabriel Mountains southward to the Jurupa Hills in Riverside County. The climate, though tempered by winds from the ocean, is as warm as the northern San Joaquin Valley and is classed as Region IV. (b) An article published in The Sun, a San Bernardino, California, newspaper, on March 30, 1994, titled ``Fontana winery soaks up more awards,'' described awards won by two wines from J. Filippi Vintage Co. at a recent competition and stated that the ``Ruby Port is produced from Cucamonga Valley grapes, renown for sherry and port wines.'' (c) A letter dated August 20, 1991, from the San Bernardino County Archives to the Riverside County Historical Commission discussed designation of the Galleano Winery as a landmark. The letter makes several references to the Cucamonga Valley, mentioning locations within the proposed area such as Rancho Cucamonga, Fontana, Ontario and Mira Loma. Evidence of Boundaries As evidence that the boundaries for the area are as specified in the petition, the previously cited excerpt from The Wines of America, by Leon D. Adams, states that the vineyard area of the Cucamonga Valley ``extends from Ontario east to Fontana and from the base of the San Gabriel Mountains southward to the Jurupa Hills in Riverside County.'' The San Gabriel Mountains form the northern boundary of the proposed area, and the Jurupa Hills form the eastern part of the southern boundary. The towns of Fontana and Ontario are both within the area. The petitioner used the 560' elevation line as the western portion of the southern boundary. He states the area south of that elevation has poor drainage and is mainly used for dairy farming. In support of Euclid Avenue as the western boundary for the viticultural area, the petitioner gave historical information. He stated that the area west of Euclid Avenue ``was subjected to flooding from the San Antonio Canyon. In the 1940's several flood control construction projects began to solve the problem. Historically, agriculture in this area (Upland, CA) was citrus (lemons and oranges).'' He stated that citrus trees were grown there because there was a good water source and better drainage than within the viticultural area to the east of Euclid Avenue. The eastern boundary, made up of Lytle Creek Wash, Warm River, and the Santa Ana River, marks a shift in the type of soil and the ability of the soils to drain. These characteristics will be discussed in detail in the background material on soils. Geographical Features The petitioner describes the viticultural area as follows: Cucamonga Valley is an east-west oriented valley. The San Gabriel mountains form the valley's northern boundary. The San Antonio Creek, Cucamonga Creek, Deer Creek, Day Creek, San Sevaine Creeks, from west to east respectively, spread out to form alluvial fans as they descend the foothills and emerge in the Cucamonga Plain. These fans contain sand and silt deposits that create a rich mixture of fertile soil. The viticultural area includes the area described above and the valley drained by the Cucamonga Creek to the south of this alluvial fan. These areas share characteristics of topography, soil composition and climate which distinguish the viticultural area from the surrounding areas. The petitioner provided the following evidence of the area's distinctiveness: Topography The U.S.G.S. topographic maps submitted by the petitioner show the viticultural area slopes gradually from 2,000 feet at the northern boundary to 560 feet at the southern boundary. The petitioner describes the San Gabriel mountains to the north of the proposed area as ``a great wall, from 8,000 to 10,000 feet high.'' The Jurupa Mountains to the southeast of the area offer another contrast as they rise steeply from the valley floor to form part of the southern boundary. The balance of the southern boundary, the 560 foot contour line, was chosen because the area at lower elevations was poorly drained and was traditionally used for dairy farming; furthermore, the nearby Prado Dam is scheduled to be raised, so the area to the south of the 560 foot contour line will be flooded. Soil According to the petitioner, the soil in the viticultural area is ``alluvial valley floors, fans and terraces * * * derived from granitic rock from the San Gabriel formation in the north.'' He further states that the wine grape vineyards in the region are ``found to be located on Delhi, Hanford, Tujunga, Gorgonio and Hilmar soil series'' and ``most vineyards are nearly level to moderately sloping (0-15 deg.).'' The General Soil Map for southwestern San Bernardino County describes these associations as very deep, ``dominantly brownish soils that are coarse textured throughout'' and ``somewhat excessively drained to excessively drained.'' On this map, the eastern boundary in particular is distinguished by a change in the soil composition to the Hanford-Greenfield-San Emigdio association, finer textured and less well drained than the soils within the proposed area. The mountainous areas to the north and southeast of the viticultural area have shallower soils over granite, schist and sandstone. Climate The petitioner states that the climate in the area is ``well-suited for viticulture * * *. There are relatively few nights below freezing in the winter and [[Page 16578]] summer days can be very hot, reaching temperatures over 100 degrees Fahrenheit.'' The climate is classed as Region IV, with a heat summation in the 3,501 to 4,000 degree F. range. The petitioner states this corresponds to the Ukiah, Davis and Lodi areas of California, and is warmer than the Santa Barbara, Santa Rosa and Santa Maria areas to the north and the Temecula and Rancho California areas to the south. Boundary The boundary of the Cucamonga Valley viticultural area may be found on ten United States Geological Survey (U.S.G.S.) maps with a scale of 1:24000. The boundary is described in Sec. 9.150. Miscellaneous ATF does not wish to give the impression by approving the Cucamonga Valley viticultural area that it is approving or endorsing the quality of wine from this area. ATF is approving this area as being distinct from surrounding areas, not better than other areas. By approving this area, ATF will allow wine producers to claim a distinction on labels and advertisements as to origin of the grapes. Any commercial advantage gained can only come from consumer acceptance of wines from Cucamonga Valley. Executive Order 12866 It has been determined that this rule is not a significant regulatory action because: (1) It will not have an annual effect on the economy of $100 million or more or adversely affect in a material way the economy, a sector of the economy, productivity, competition, jobs, the environment, public health or safety, or State, local or tribal governments or communities; (2) Create a serious inconsistency or otherwise interfere with an action taken or planned by another agency; (3) Materially alter the budgetary impact of entitlements, grants, user fees or loan programs or the rights and obligations of recipients thereof; or (4) Raise novel legal or policy issues arising out of legal mandates, the President's priorities, or the principles set forth in Executive Order 12866. Regulatory Flexibility Act It is hereby certified that this regulation will not have a significant economic impact on a substantial number of small entities. Any benefit derived from the use of a viticultural area name is the result of the proprietor's own efforts and consumer acceptance of wines from a particular area. No new recordkeeping or reporting requirements are imposed. Accordingly, a regulatory flexibility analysis is not required. Paperwork Reduction Act The provisions of the Paperwork Reduction Act of 1980, Public Law 96-511, 44 U.S.C. Chapter 35, and its implementing regulations, 5 CFR part 1320, do not apply to this final rule because no requirement to collect information is imposed. Drafting Information The principal author of this document is Marjorie D. Ruhf, Wine, Beer and Spirits Regulations Branch, Bureau of Alcohol, Tobacco and Firearms. List of Subjects in 27 CFR Part 9 Administrative practices and procedures, Consumer protection, Viticultural areas, and Wine. Authority and Issuance Title 27, Code of Federal Regulations, part 9, American Viticultural Areas, is amended as follows: PART 9--AMERICAN VITICULTURAL AREAS Paragraph 1. The authority citation for part 9 continues to read as follows: Authority: 27 U.S.C. 205. Par. 2. Subpart C is amended by adding Sec. 9.150 to read as follows: Subpart C--Approved American Viticultural Areas * * * * * Sec. 9.150 Cucamonga Valley. (a) Name. The name of the viticultural area described in this section is ``Cucamonga Valley.'' (b) Approved maps. The appropriate maps for determining the boundary of the Cucamonga Valley viticultural area are the following ten U.S.G.S. topographical maps (7.5 minute series 1:24000 scale): (1) ``Mt. Baldy, Calif.,'' 1967, photorevised 1988. (2) ``Cucamonga Peak, Calif.,'' 1966, photorevised 1988. (3) ``Devore, Calif.,'' 1966, photorevised 1988. (4) ``San Bernardino North, Calif.,'' 1967, photorevised 1988. (5) ``Ontario, Calif.,'' 1967, photorevised 1981. (6) ``Guasti, Calif.,'' 1966, photorevised 1981. (7) ``Fontana, Calif.,'' 1967, photorevised 1980. (8) ``San Bernardino South, Calif.,'' 1967, photorevised 1980. (9) ``Prado Dam, Calif.,'' 1967, photorevised 1981. (10) ``Corona North, Calif.,'' 1967, photorevised 1981. (c) Boundary. The Cucamonga Valley viticultural area is located in San Bernardino and Riverside Counties, California. The boundary is as follows: (1) The beginning point is the intersection of Euclid Avenue and 24th Street on the Mt. Baldy, Calif. U.S.G.S. map; (2) From the beginning point, the boundary follows 24th Street east for approximately 0.3 mile, until it reaches the intersection of 24th Street with two unnamed light-duty streets to the north; (3) The boundary then diverges from 24th Street and goes straight north for approximately 0.3 mile, until it reaches the 2,000 foot contour line; (4) The boundary then follows the 2,000 foot contour line in a generally easterly direction across the Cucamonga Peak, Calif., U.S.G.S. map and onto the Devore, Calif., U.S.G.S. map until it reaches Lytle Creek Wash; (5) The boundary follows the intermittent stream in Lytle Creek Wash in a southeasterly direction to the end of the intermittent stream on the Devore, Calif., U.S.G.S. map; (6) The boundary then continues through Lytle Creek Wash, proceeding southeast in a straight line from the end of the intermittent stream, across the southwest corner of the San Bernardino North, Calif., U.S.G.S. map and onto the San Bernardino, South, Calif., U.S.G.S. map, to the northernmost point of the flood control basin at the end of the Lytle Creek Wash, a distance of approximately 4.3 miles; (7) The boundary then proceeds in a straight line south-southeast across the flood control basin to the point where Lytle Creek Channel exits the basin; (8) The boundary continues along Lytle Creek Channel until it empties into Warm Creek; (9) The boundary then follows Warm Creek until it meets the Santa Ana River; (10) The boundary then follows the western edge of the Santa Ana River in a generally southwesterly direction until it meets the San Bernardino--Riverside County line; (11) The boundary follows the county line west, crossing onto the Guasti, Calif., U.S.G.S. map, until it reaches the unnamed channel between Etiwanda and Mulberry Avenues (identified by the petitioner as Etiwanda Creek Channel); (12) The boundary then follows Etiwanda Creek Channel in a southerly direction until it parallels Bain Street; (13) The boundary then diverges from Etiwanda Creek Channel and follows Bain Street south until it ends at [[Page 16579]] Limonite Avenue in the northeast corner of the Corona North, Calif., U.S.G.S. map; (14) The boundary then continues south in a straight line until it reaches the northern shore of the Santa Ana River; (15) The boundary then follows the north shore of the Santa Ana River until it intersects the 560 foot contour line in Section 1 T3S/ R7W; (16) The boundary then follows the 560' contour line to the north of the Santa Ana River in a generally westerly direction until it reaches Euclid Avenue on the Prado Dam, Calif., U.S.G.S. map; (17) The boundary then follows Euclid Avenue north to the point of beginning. Signed: March 1, 1995. Daniel R. Black, Acting Director. Approved: March 9, 1995. Dennis M. O'Connell, Acting Deputy Assistant Secretary, (Regulatory, Tariff and Trade Enforcement). [FR Doc. 95-7893 Filed 3-30-95; 8:45 am] BILLING CODE 4810-31-U